In a Quadrant by Themselves

At BMC yesterday, you could hear the celebrations and picture the fist pumping and high fives a long way away.  For BMC accomplished something that no one had else ever done: They reached the pinnacle of IT’s holiest of holy places, the upper right corner of the Gartner Magic Quadrant.  And when they looked around, they found their closest competitors, CA, HP, and ServiceNow, lagging behind in the challenger’s quadrant.

Does BMC deserve this higher ranking or has the competition become worse?  And what does this mean for RightStar and other BMC service providers?

The specific quadrant under discussion is the Magic Quadrant for the IT Service Desk. It focuses on “enterprise-class vendors that address the needs of enterprise customers seeking functionality for incident, problem, change, knowledge, self-service and service-level agreement (SLA) management.”  It does not focus on BMC’s Service Assurance and Service Automation product families.  Nor is this about BMC Service Desk Express. The product line of focus is Remedy ITSM, which has been the market leader in this space for years. 

What makes Remedy so great is that it has evolved from the ground up to an integrated tool set of integrated ITIL modules. (This is in contrast to CA and HP which bought disparate modules and cobbled everything together as a single offering.  The recently released Remedy-on-Demand product line also looks very strong. We kick off our first Remedy on Demand (RoD) job on Monday, but anticipate just the usual glitches and gottchas common to any enterprise software implementation. Expect RoD to give ServiceNow a good fight especially as the product gains install base and user acceptance.  Interestingly, there is still plenty of hope for Remedy on-premise solutions. The Gartner article pointed out that organizations looking to save money using an on-demand solution may actually end up spending more as long as the ITSM solution is in place for more than three years.  Gartner also said to prepare for large increases as on-demand pricing has artificially low pricing to spur demand

While BMC currently sits atop the pyramid, in reality they really aren’t that far ahead of their closest competitors.  But look for more good things to come from BMC as the ITSM market matures.

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Rally to Restore Sanity

Tomorrow more than 200,000 people will converge on the National Mall for Jon Stewart’s Rally to Restore Sanity, a gathering, according to its website, for those “mad as hell, who aren’t going to take it anymore!” Just in case this turns out to be a rally against government spending, followers of GovLoop, a blog that advocates for civil servants, will be there to bolster support for government workers and government spending.

There are plenty of signs of cost insanity among our own customers. For example, earlier this week we held a preliminary meeting with a new government account. We’re eager to get this Remedy job started and we were briefed to the political sensitivity of the new upgrade. The customer will move from a simple ticketing system to a full BSM ITIL-based Incident, Problem, Change, and Configuration Management system. As anyone who has attended any BMC sales training knows, an ITIL-based system should provide a much more rapid ROI than a non-ITIL system.

It turns out that the department heads are reluctant to embrace the new system because they fear the transparency that ITIL provides. My assumption is that the upgraded system may uncover duplication of efforts and underutilized IT assets, software maintenance, and service contracts. It could be that new processes will reduce the number of service personnel required, which would create a whole new set of issues.
Because of perceived government waste and mismanagement, there have been plenty of suggestions on how to reduce government spending. Chief among them is the proposed Government Performance and Results Modernization Act of 2010, which requires each federal agency to set clear performance goals that can be accurately measured and then publicly reported to the taxpayers. It also directs agencies to identify their highest and lowest priority programs. Additionally, a consortium of industry CEOs known as the Technology CEO Council claims the federal government can save $1 trillion in ten years by streamlining supply chains, consolidating data centers, automating paper processes, and applying anti-fraud analytic tools.

How does this apply to RightStar? Beyond BSM, there is BMC’s IT Business Management or ITBM. Our pre-sales manager returned last week from ITBM training and reported several enhancements, notably the new Service Costing module and full integration to Remedy. This means that with ITBM Service Costing software and professional services from RightStar, we can help agencies get a firm grasp on what it costs to run their IT departments from a comprehensive software, hardware, and labor cost perspective. This kind of transparency may be frightening to agency department heads that fear potential budget cuts and realignments, but it’s an important first step to restoring sanity and getting a better grasp on exactly how agencies are spending taxpayer dollars.

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Does Project Management Matter?

As a result of the economic slowdown, many firms are very carefully watching how they spend every dollar.  This means that there is more scrutiny than ever by our prospects regarding our consulting and implementation proposals.  In fact, in an effort to cut project costs, our proposed project management time (or a significant amount of time) often ends up on the cutting room floor.  Why? The usual excuse is that project management “just doesn’t matter,” or “doesn’t matter that much.”  Does project management matter?  And how much project management is necessary for project success?

Last Sunday, the Washington Post reported on a recent Stanford University paper, Does Management Matter? Lessons from India. In this study, large textile manufacturing plants were given free best practice management consulting and compared with a control group. According to this study, project management does matter.  The consultants increased the average plant’s productivity by about 15% and profitability by 24% per year. I strongly believe that this studytranslates directly to project management, and when properly applied, is a necessary and critical component of any project, no matter what size.  

As a Project Management Professional (PMP), I’m obviously very passionate about properly applied project management and careful adherence to Project Management best practices or PMBOK. Published by the Project Management Institute as the Project Management Body of Knowledge (PMBOK), it lays out project phases, processes, and knowledge areas. At RightStar, we apply these best practices to ensure that projects are completed in the allocated time. Of course, we could do everything right and still end up with an unhappy customer. We still need to demonstrate though leadership throughout the project.

How much project management time is necessary?  At RightStar we will plan for 10% of the total hours for small one to two week projects and up to 20% for larger projects. For a small project, the PM should set project objectives, build the project plan, assist with the kick-off meeting (remotely), follow up with the consultant daily and communicate with the customer at defined intervals, at least mid-week, end-of-week, and at project acceptance time.  The PM should also be available for any troubleshooting.

For larger projects of more than two weeks in duration, the PM should participate in person at the kick-off meeting and communicate at least daily with the project team and customer.  The PM should also track the earned value project status.  Earned value measures project status in an objective fashion.  It is much more than saying, “we have used 90% of the project dollars, therefore we must be 90% complete.”

As an IT consultancy, RightStar is dependent on consulting and implementation service revenue. Careful attention to project management best practices is a critical success factor and we need to push hard to ensure that project management time stays in the project.

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People vs. Profits

I attended the annual Inc 5000 conference October 1 at National Harbor, outside of Washington, D.C. It presented several business seminars and networking opportunities and for the nation’s fastest growing private companies and entrepreneurs. RightStar has made the list for three years in a row, which is an accomplishment to be proud of. There were a number of interesting sessions, but in my opinion the most intriguing of the conference was a debate over people vs. profits.

On one side was George Cloutier, who wrote Profits Aren’t Everything. They’re the Only Thing. Cloutier is a small business guru and regular commentator on national television. His book has a very simple premise: profits are all that matters. To a large extent he’s right—RightStar’s valuation as a company is primarily based on a multiple of earnings. That is, the higher the profit, the higher the valuation. Profit is required for us to grow and expand. Cash is strongly linked to profit and is critical, since it allows us to make payroll and pay our vendors.

Despite record revenues, RightStar is just slightly profitable so far this year. That’s because RightStar is investing in three areas that I think will be very important to our future: Service Assurance, Process Consulting and Training, and ITBM.

The other viewpoint was presented by Paul Spiegelman, author of Why is Everyone Smiling? Spiegelman is CEO of Beryl, a call center organization. He strongly believes in a corporate culture that promotes employee loyalty and satisfaction. Beryl treats its employees well and, as a result, has a happy workforce that in turn treats customers well. Spiegelman argues that this leads to improved customer satisfaction, repeat business, and greater profitability. It’s hard to underestimate the importance of intimate relationships with customers and suppliers, based on personal contact and mutual commitment to delivering on promises.

So who’s right? I think they both are. At RightStar we’re in business for the long haul so we have to focus on our people. At the same time, we need to invest and grow, so RightStar must be profitable. As of last month we have reorganized by department. Each department will track profit and loss and be measured on department profitability as well as overall company success.

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Why RightStar?

When speaking to prospective customers, I need to express the value of RightStar beyond the ten-second elevator pitch: “RightStar is an IT consultancy and BMC Solution Provider focused exclusively in the Business Service Management Space….” I try to convey what I feel, at least, are three important points that truly differentiate RightStar:

At RightStar every customer is a reference. My favorite example is DJO, a manufacturer of orthopedic devices and supplier to all thirty-two National Football League teams. We recently sold DJO MagicWand for an asset management project. Once we began the project, we discovered that their scanners were not compatible with MagicWand. This was surprising since we make it a point to ensure that all MagicWand customers receive our list of certified scanners. Rather than argue about who was right, we rushed five new scanners to DJO overnight at no cost. This guaranteed an on-time delivery and a very satisfied customer.

Let us tell you what is best. Customers tell us what they want, and we in turn try to give it to them. However, in many cases giving a customer exactly what they want means we would end up with an unhappy customer. We’ve learned through experience:

  • It’s essential that we understand the customer’s expectations and how success will be measured
  • The customer could be wrong, but RightStar is ultimately responsible
  • As the hired experts, we have to demonstrate thought leadership of the situation
  • I was encouraged to see that eighty percent of our customers surveyed agreed with the following statement: “When I get something different from what I request, I’m confident that I’m getting the best possible solution.”

    We’re committed to your success. Our customers must trust that our intent is compatible with their best interest and that we have the experience to design and deliver a solution that meets their needs. RightStar’s mission statement is to be our customers’ trusted advisor in the service management space. Stated simply, RightStar’s goal is to truly drive our customers’ success—whether it’s in terms of reducing the cost of service management, improving overall efficiency, or whatever else is important to the customer.

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    The End of IT?

    The Corporate Executive Board (CEB) recently released a study, The Future of Corporate IT, that predicted: “The IT function of 2015 will bear little resemblance to its current state. Many activities will devolve to business units, be consolidated with other central functions, or be externally sourced. Fewer than twenty-five percent of employees currently within IT will remain.”

    The CEB justifies this position based on the changes occurring today in IT. Namely, that IT is moving from a dedicated standalone function to IT services delivered in the cloud. The cloud enables externalization of applications and business services, positioning IT as a technology broker rather than a technology provider. Business unit leaders, rather than IT, will play a greater role in obtaining and managing technology themselves where differentiation and the competitive edge have the most value.

    RightStar is well positioned in CEB’s vision for corporate IT. Here are three reasons why:

    ITIL v3. By now everyone is familiar with the ITIL blueprint for service delivery. In order to reorient IT around service delivery, ITIL will be the logical framework. Thus, ITIL adoption will become even more important and demand should increase for RightStar ITIL consulting and training.

    Software as a Service. RightStar offers BMC’s Remedy OnDemand and ServiceDesk on Force.com configurable, scalable ITSM services. Customizations may be minimal but organizations will still require consulting, training, and configuration assistance.

    The service desk becomes more pervasive, not less. The service desk function and ITIL processes such as Incident and Change Management are shared across all business services, not just IT. This validates the BMC BSM approach except that the IT department is no longer the center of the universe. Instead, IT may offer shared BSM services.

    Cloud computing and virtualization are forcing IT service providers to become more agile, which may create some resistance to the regimented and process-oriented ITIL framework. Therefore it is important to layer automation and efficiency on top of the ITIL processes that lend stability and necessary governance to the business. RightStar will continue to deliver this message and work hard at developing solutions for the business, not just IT.

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