When speaking to prospective customers, I need to express the value of RightStar beyond the ten-second elevator pitch: “RightStar is an IT consultancy and BMC Solution Provider focused exclusively in the Business Service Management Space….” I try to convey what I feel, at least, are three important points that truly differentiate RightStar:

At RightStar every customer is a reference. My favorite example is DJO, a manufacturer of orthopedic devices and supplier to all thirty-two National Football League teams. We recently sold DJO MagicWand for an asset management project. Once we began the project, we discovered that their scanners were not compatible with MagicWand. This was surprising since we make it a point to ensure that all MagicWand customers receive our list of certified scanners. Rather than argue about who was right, we rushed five new scanners to DJO overnight at no cost. This guaranteed an on-time delivery and a very satisfied customer.

Let us tell you what is best. Customers tell us what they want, and we in turn try to give it to them. However, in many cases giving a customer exactly what they want means we would end up with an unhappy customer. We’ve learned through experience:

I was encouraged to see that eighty percent of our customers surveyed agreed with the following statement: “When I get something different from what I request, I’m confident that I’m getting the best possible solution.”

We’re committed to your success. Our customers must trust that our intent is compatible with their best interest and that we have the experience to design and deliver a solution that meets their needs. RightStar’s mission statement is to be our customers’ trusted advisor in the service management space. Stated simply, RightStar’s goal is to truly drive our customers’ success—whether it’s in terms of reducing the cost of service management, improving overall efficiency, or whatever else is important to the customer.